In the "10 Cloverfield Lane" trailer, many bottles of "Swamp Pop" soda can be seen, and an empty bottle is even smashed against John Goodman's head.
The soda appears to be a legitimate Louisiana brand since 2013, with the website DrinkSwampPop.com, plus facebook, twitter, and instagram pages to support that.
If you click on the BUY ONLINE! link, there's something a little fishy about their online store...
The slogan on the page is "You can't drink just four!", which is too similar to the "You can't drink just six!" slogan of the Slusho website from the original Cloverfield movie.
But the biggest clue that this is related to the movie is the new item in the store, the ".Long-Term Shelter Supply" for $4813.00. The number 4813 also happens to be the number that was punched into the jukebox at the beginning of the trailer.
The description for the item reads:
This is a 15 year ration of assorted flavors, specially packaged for extended periods of dry storage—for when there doesn't seem to be anyone around. Available by special request only.One of our readers, Sarah Rose, contacted Swamp Pop about the Long Term Shelter Supply and received this response
The only other thing that sticks out at the moment is the title of the item - ".Long-Term Shelter Supply". The dot at the beginning of the title could be a typo. but also may point to some hidden page or something else..?
Let us know if you find anything else in the comments!